The 5 people you need on your wedding venue team
Teamwork makes the dream work – isn’t that the truth! Putting the perfect team together isn’t always easy, but once you’ve found the right mix of people and skills, life automatically gets a whole lot easier – for everyone! When it comes to the ultimate wedding venue team, there are certain people you need if you want to take your business to the next level. We’ve worked with a LOT of wedding venue teams over the years, and these are the 5 people we think every wedding venue management team needs.
The marketing pro
To make your wedding venue a success you need to get it out there. The marketing pro knows all there is to know about getting your venue seen by the right kind of couples – couples who ‘get’ your venue style, are looking for a venue just like you and are working with an aligned budget. From making sure you’re visible (and represented to your full potential) on the right third-party sites to organising and hosting profile-boosting wedding showcases, you 100% need a knowledgeable marketing person on your venue team.
The copywriting whizz
The copywriting whizz can always find the right words to sell your venue . Whether they are writing inspiring and genuinely useful SEO blogs, crafting the perfect venue tone of voice on your website or creating compelling follow-up emails that lead to showrounds and bookings, a talented copywriter helps set your venue apart from the rest of the competition.
The sales expert
This is the person who lives and breathes sales, someone who gets excited about smashing targets and will work hard to get those bookings. The sales expert is a serious multi-tasker, happy to juggle an endless stream of enquiry emails with arranging viewings and following-up post showround. Having a skilled and enthusiastic salesperson on your wedding venue team, consistently nurturing leads and converting them into bookings, is absolutely invaluable.
The events trouble-shooter
Every wedding venue team needs an events expert who can troubleshoot from a mile off. Someone who has seen it all before and knows exactly how to ensure every wedding goes without a hitch. This is the kind of person who inspires confidence and one your couples will trust fully with their big day. Quite frankly, there wouldn’t be a wedding venue without them!
The social media master
We’ve spoken before about how important having an authentic social media presence is for your venue, and for this you need a social media master on your wedding venue team. A social media manager will always stay on top of new trends, make sure you have a hard-working social media strategy with clear goals, and fill your social feed and grid with engaging and visually striking posts. With so many couples searching for their dream venue online, it’s not something you want to miss out on.
Create your wedding venue dream team
With so many skills to cover and so much to consider when running a wedding venue, outsourcing is always going to be a good idea. At The Venue Experts we’ve got years and years of experience helping venues level up through our outsourced services. Covering everything from sales and marketing to social media and copywriting, The Venue Experts can help take the pressure off, give you back some time to focus on the parts of the job you love and help you turbo-charge your bookings and profits. Want to find out more? Just click here or email email@example.com to get in touch. We can’t wait to hear from you.